Shopper Insights 2018

Christmas and 2017 are over and 2018 beckons with all the uncertainties that Brexit negotiations might bring. Yet according to research in last week’s Irish Independent Irish households have never been better off and now have a combined €4bn more in savings than they owe in debts.

So how might this play out in the 2018 FMCG marketplace? What changing shopper insights and trends can we expect this year. Will the playbook used by FMCG sales and marketing to garner success last year be sufficient to bring success in 2018?

Join us at this event where Matthew Clark, Commercial Director, Nielsen Ireland and Richard Bissett, Head of New Business - Ireland for HIM will share their predictions for the year ahead based on the best sources of data science and research.

NOT A MEMBER - CALL ME BACK TO LEARN MORE Shopper Insights 2018 Wednesday, 7th February 2018

Wednesday, 7th February 2018
7.30am - 10.30am

National Concert Hall, Dublin.

Interested in attending, but not a member? Click here to request a call back