Filtering by: FMCG Director Series
FMCG Executive Dinner
Nov
13
6:00 PM18:00

FMCG Executive Dinner

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The 1st Annual FMCG Directors Network End of Year Dinner

This event is our 1st annual end of year dinner for the senior FMCG leaders in our community and an opportunity for them to network with their peers. There will be a formal silver service dinner, music, a guest after-dinner speaker.  Please note: Typically, attendees at our evening dinner events tend to be at senior management and executive director level. By invitation only.  

Our After Dinner Speaker: Niall O’Grady, Managing Director of 123.ie

We are delighted that Niall has agreed to be our after-dinner speaker.  He is currently MD of 123.ie and Director of Distribution at RSA.  Prior to that, he was Commercial & marketing Director of permanent TSB.  He has also held roles in the FMCG Sector where he was Marketing Manager with both Proctor & Gamble and Britvic Soft Drinks.  Niall is a fellow of The Marketing Institute of Ireland and a past winner of the Ireland marketer of the year award.

Invites non-transferable

 
 

Terms & Conditions

Times, dates & venues are subject to change. Please check 24hrs in advance of travelling to the event.

This is a member only event, please note that non members cannot register to attend events. Please call +353 1 662 6904 or email info@executiveinstitute.ie for more information

Reserved parking is not available at this location.

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Reinforcing Your Brand Along The Customer Journey
Sep
11
11:00 AM11:00

Reinforcing Your Brand Along The Customer Journey

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Customers have changed how they research and buy products.  The vast increase of product choice, the explosion in digital channels, and the emergence of a better educated and more astute buyer is causing brands to look beyond the traditional FMCG marketing funnel for customer engagement touch points.  FMCG organisations are now looking to reinforce their brands at all stages of the customer decision journey using different technologies and media channels along the way.  Finding the best stages on the customer journey to reinforce and influence is now a key factor in brand activation and success.  But which technologies and channels are causing the best engagement along the customer journey?  Beyond in store activation activities – where is the battle for the hearts and minds of customers being won and lost?  And, what are the winning brands doing differently when using digital and social to reinforce their brands and drive customer loyalty?

 

Join us at this FMCG Director event where an international panel of speakers from Germany and the United States and Ireland will be sharing expert opinion, case studies and research findings in to what’s working best to reinforce brands with the FMCG customer of 2019.

 
 

Terms & Conditions

Times, dates & venues are subject to change. Please check 24hrs in advance of travelling to the event.

This is a member only event, please note that non members cannot register to attend events. Please call +353 1 662 6904 or email info@executiveinstitute.ie for more information

Reserved parking is not available at this location.

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Jun
20
11:00 AM11:00

In Conversation with Martin Kelleher - MD of Supervalu & Centra

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In Conversation with Martin Kelleher

Martin Kelleher is Managing Director of Musgrave Retail Partners Ireland, which operates the SuperValu and Centra brands that generate combined retail sales of approximately €4.3bn. Prior to his appointment in 2010, Martin held the position of Managing Director of Musgrave Wholesale Partners.

He has also previously served as Consumer Insights Director and Sales Director of both the Centra and SuperValu brands, as well as holding roles in Musgrave’s Trading and Finance team. Born in Cork, Martin holds a BComm from University College Cork and is a member of the Institute of

Martin will be sharing his thoughts on the 2019 grocery landscape at this event.

 
 
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